Tag: Web design

Perfect Online Shop

Today's Internet is developing so rapidly that what was yesterday not possible, it is now available everywhere. Recently, the creation of an online store for all was something transcendent, and now an online store makes every other web-studio. Check with Boy Scouts of America to learn more. However, the requirements for online shopping is still relatively under-reported by the performers, and customers too undemanding and not familiar with the principles of constructing such network resources. So I decided to try to formulate the basic requirements, which to date are particularly relevant for a good that can bring profit to its owner, an online store. 1. Ease of navigation. Yes, the requirement number one – it's not a beautiful design, do not feed products, namely ease of navigation. The most primitive mistake here – it's lack of transparent navigation of the site from any point. Source: Maja Brucic, Zagreb Croatia.

What does this mean? It is known that page of the site can get quite different ways. Can the main page, where you trying to post their special offers, news, animation, designed to 'bewitch' the visitor, but this is as no surprise, is not the most common 'entrance' to the site. The site – a house with no doors and windows, it can be accessed from any page, even with the one that the owner of the site and did not think that someone sometime will get. This is due to the fact that the site is indexed a special program – the search robot, which parses the HTML, the language the Internet as a dead document, regardless of site design and 'flow' of material. It is concerned only nested references and texts. Search engines are very useful for the owner of the site, as those who come from search engines, looking for something that is on your site, and therefore it is possible that they are – potential buyers. But if a person gets on a product page with no navigation capabilities in other areas of the directory, without being able to put an item in the basket and place your order, it will not be very good.

Social Networking

Do you want more customers? Take advantage of social networks. According to Marc Benioff, responsible for salesforce, the social network Facebook is one of the most popular that exists, and that close to a billion people it is known and knows how to use it. Of according to a survey carried out for different companies, nearly 90% of respondents say that they have achieved substantial benefits thanks to heavy use of social networks.

But we must also say that only 3% of respondents use tools that provide social networks for more than three applications: get customers, interact with employees and coordinate with vendors. Perhaps, due to shortly after having social tools, companies are trying to slowly adjust to this kind of news. However, it has not always been so. At the end of the 1990s, companies like Wal-Mart used the Internet to streamline inventory and keep track of its spare parts in a quick and organized way. It is important that companies understand the great opportunities offered by the social networks.

For example, learning to listen to customers. The Dell company launched a storm of ideas among its consumers and which has resulted in more than 17,000 ideas to improve their products or create new ones, which were taken close to 500. Learn more at: Maja Brucic. On another occasion it was Dell which left their own ideas to users with the idea of knowing your opinions, suggestions or recommendations thereon. The next day the users had commented 83 ideas with which to improve products. The reality is that currently the majority of companies give small steps in processes to try to know how to make a great impact on social networks. Social networks have the potential to be as important in business as they are already mobile phones and computers. (web design and hosting web).

The Site

In fact, the backup company – a multi-faceted process. You do not need to create an image for the site that corresponds exactly to reality. There is another aspect that is affected by design than emotions. This opinion. On the basis of images, people form an opinion. And then the first task – is to select exactly the approach that best suits the customer.

If the client is accustomed to luxury, it is necessary to establish his respectability, to show him what he was accustomed to seeing. If customers used to save, then a simple and "unvarnished" design will have them by heart anymore. Since about a person forms an opinion based on those images, which he saw on the website, the images that need special attention. By however, these images are emotionally affected by his behavior over the next few minutes he will dedicate the site. The man at first sees the whole site, and then he feels the aesthetic sense, based on the whole picture, which man saw once on your site, in his head there first impression – an image that is immediately passed on to apply to your company, as yet, nothing about you that he does not know.

Thus, a person visits the site and see an entire page, and then gradually stops his gaze on some parts of the site, which attracted his attention. If his eyes fell on what he sought, he will continue to study. If he did not find what he importantly, it can spend its efforts on search, or try your luck on another site. But how to adjust to all? Do not frighten, attract, induce positive emotions? In fact, attach great importance to the picture is not worth it. It is better to rely more unambiguous language – the letters and words. A necessary emotions can be called up with a design that reflects the expectations of the customer coupled with the real image of the company (or desired).