Today the firm is a sign of good taste to have a website. However, not all of them doing its 'job'. The site should be aware of the potential customers of the company, creating one will not be enough. Advertising in Internet is required for each resource. Imagine how disappointed the user when typing in a search engine the name of your company, do not get the desired result, since the site just would not be in the results. Just count how many you lose potential customers.
Advantage of the site lies in the fact that he is able to provide information to your customers at any time from anywhere in the earth, that you will agree, very convenient and practical. For visitors, you can create shares, or lottery prizes. The best option would be to create an online store on the site. Site visitors can not only view information about products and buy them without leaving home. Now we still go to site promotion. There are many methods to increase the number of visitors, but in this article we will examine only two. The most important of them is to promote sites in search engines. For many will not secret that they give the main flow of potential customers.
Using this method, you will not only save your budget and get the result you want. Performing the search optimization, as well as increasing the number of links to your site, you can briefly forget about promotion. But it is worth remembering that it is necessary still a bit to replenish the number of links in order to maintain the effect. In the event that your budget does not allow the promotion of the book in a search engine (due to high competition) or if you require visitors to any advertising campaign, then there is another method. Contextual advertising is at all search pages, including the first one. An announcement is placed separately from the results, but so that it can be seen without having to scroll a page, that is, it sees absolutely everyone. For you will only have very small – pick up queries that will display ads and come up with its text. Payment, in this case does not depend on the number of ads shown, but only on clicks. But it is worth considering that using contextual advertising, you should carefully consider your budget. In the promotion of a website there are so many subtleties. And if you want to achieve sustained success in the promotion of your site, pay attention to the video course "Strategies for Effective Promotion or how to promote your site in the Russian network. "
Today, website promotion includes not only the search engine optimization, and contextual advertising. In fact, this is a very effective way to promote your site especially in the initial stage. While the site has not yet loved the search engine itself, this love can be bought, as it is ambiguous as it sounds. However, advertising is always advertising, and the attitude of many of the negative. Therefore, comparing the transitions to issue the search engines and Advertising is not entirely correct. Physicians Committee for Responsible Medicine has much experience in this field. However, often the content is not enough. Web site promotion can start it from the context. PPC paid call, text ads, which appear to key words when searching.
All you need to do is to ask specific keywords and phrases, your ad will appear in the search results page. In the search request must be given key words. In this and is the main advantage of the context of promotion: bringing search, targeted traffic. It is believed that visitors come from search engines is likely to buy something. "Search" visitors – this is notorious target audience to entice to your website they want it.
Does not always take the top positions in search engine. In particular, it is very sensitive to commercial Web sites, as their income depends directly on the the number of visitors. Can help solve the problem of contextual advertising. A huge advantage of contextual advertising impressions in charge, and clicks. The result should pay moral and easier. In a system of contextual advertising customer himself sets a price that will pay for each click on the advertisement. Here operates a simple rule: the higher the cost per click compared to the price of competitors on the same search query, the higher will be announcement by Google. And in the absence of competition on demand, it is possible for a minimal fee to obtain maximum results. Here is a small calculation. The average price per click contextual advertising in today about 12 cents. If we assume that only 0.5% -1% (as well as actually happening, but it all depends on the industry) from all site visitors make a purchase. In this case, you need to spend something like $ 6 -12 $ for contextual advertisement for sale of one unit of product. And it is included in the price. These calculations are specific to all organizations. Counting this way, we assume that the visitors are targeted, interested in advertised product or service. And it's not always the case.
Today came the unpredictable in its consequences the global economic crisis. Many professionals are losing their jobs, and fundamentally important goals is the way of making money. In addition, serious enough number of inhabitants at the present time have their own Internet resources, or even blogs, which today received a major development. And the problem block to a large extent is this: when there is a chance to do his work in the real world economic space, may have occasion to exercise it on the net? About namely how to make money on the Internet, and here we speak. First, you need to analyze your own website or Internet blog. How many users read a selection of information, which at this web site is presented? Useful if the number of guests for a serious range of information? In a situation, if it is not true, you should reflect on the content, because in fact the chance to receive money directly into the global network is dependent on how many users looks at the web site. As did heads matured age "personnel can solve everything." This result – their number. And yet, how to make money on your site? Almost all are making money online lies in the fact of putting advertising advertisement or offer a galaxy of products.
Of course, money. At the same time to ensure that it was real, it should do so online resource visited by the greatest number of people. In order to visit as much as possible specialists, information must be topical and relevant. It is desirable to be occasion to debate. And in parallel should be local control sector, which will eliminate the flooding and the matrix, which deter most socially popular people. And often they have traditionally only focused and promotional activities.
You can individually remember how to make a blog, though, in general, the principles are absolutely identical. On the blog at the present time to make a profit more and faster. After the service at the present time can enjoy great popularity and myself. Internet blogs are now at the peak of merchantability. And a significant the number of people turning away from newspapers, blogs discernible only as informational tapes are composed of only data. Discuss the same information, read the feelings people may actually entirely in online diaries. This is a truly popular method of transmitting information and in fact, public communication, that is, cooperation for the exchange of views. A host of Internet blogs can afford to give the opportunity to start operate exactly like this, combining exciting with important.
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"Now, if we had agreed that it would have been very different" – so they think the leaders of the majority of those companies, who two years ago came the proposal to promote the site in search engines. Time passed, and with it the ability to quickly and cheaply be high on the search engines for your query in a competitive themes. These people are bitten by the elbows and trying to find a contractor who will make a little money for them is a "small miracle". But not as simple as it might seem at first glance. The companies that will take untwist the site for a small budget, almost gone. There are, however, are good fellows, promising TOP10 for $ 100, but I would not recommend it: at best effect will be zero, at worst – have to re-optimization of the site and the price of natural increase. So the choice is obvious. The question arises whether the price to promote your site, what it contains and whether it is justified.
Promotion does not is reduced to the commonplace placing ads in directories. This is primarily work with the site: Site analysis; selection of key words; optimization of the site; optimization of texts. The only downside is that since changes until a positive effect, it may take a couple of months. The output in this case is the use of contextual advertising services – rapid deployment, immediate effect. And the price of PPC advertising will not depend on the appetites raskrutchika, and the value of a particular search phrase. In pursuit of the imaginary and meager benefits do not apply to the "mountain raskrutchika" – the result can be sad. Professionals are many, just need to properly look. Advertising Internet agency WEB-Marketing